By: Kayla Reyes
Tyler Perry has partnered with Viacom’s BET Networks to create a subscription streaming service called BET Plus.
BET Plus will include original series, BET’s movies and tv shows, the home of Madea comedy franchise and exclusive content made specifically for the streaming service. At launch, BET Plus and Viacom would feature more than 1,000 hours of content! Currently, the monthly cost has not been set.
Scott Mills, BET Networks president, stated “African-Americans are the leading consumers of streaming services, with higher SVOD adoption rates than other consumers, which is why we’re so excited to launch a premium product for this underserved audience. BET Plus is a natural extension of BET’s linear network, which has been the leading home of black culture for decades. Tyler is the perfect partner for BET Plus. The combination of new, original shows and his giant library of popular movies, series and stage plays that Tyler brings to our joint venture creates an amazing product for his large and passionate fan base.”
Perry expressed, “In our industry, the way people consume content is constantly evolving. I’ve paid attention to my audience and what works for them and, for that reason, I’m very excited not only about the idea of partnering with BET to create new and exciting content, but also about the idea of giving people a personalized experience through the ability to curate the content they love to consume. On a personal level, this will also be the first time I’ll be working in areas like unscripted and variety television, which will afford me the opportunity to work in fresh, creative ways with new voices and to discover new talent.”
The streaming service is set to launch this fall! Let us know if you will be subscribing!